How much should you offer for a quality dot com domain name?

There is no doubt that making an offer in your first e-mail is the best tactic to acquire the domain name you want. The question is to know how much should you offer?

Buyers use different tactics, but the one that works the best is to make an offer as close as possible to the maximum figure you can pay. Some buyers prefer to start low or very low hoping they will be able to "steal" the domain name for "peanuts". It would be very surprising that this tactic works today, and every indication points to the opposite. The buyer will not get a reply, or will not be able to get the domain name. It is nice to dream, but realistically, the chances to acquire a high quality dot com domain name for "peanuts" is virtually nil.

Some dreamers imagine that the seller has been waiting all these years only to accept a very low offer. In reality, if the seller owns the domain name and the buyer does not, the seller is not as silly as the buyer may imagine. Dreamers like to under-estimate the intelligence of sellers and this is why they are called dreamers. Some will work very hard in an effort to buy a high quality dot com domain name for "peanuts". Unfortunately, working hard is not enough. Buyers need to understand that sellers of quality domain names are not interested in very low offers.

The secret is to make an offer that will make the seller think about it. When the offer is very low, there is nothing to think about. It takes a fraction of a second for a seller to mentally reject an offer. When a seller mentally rejected a low offer, the chances to acquire the domain name drop dramatically. In most cases, the chances drop to zero.

If you are serious about buying a high quality dot com domain name, make a serious offer in your first e-mail.